About Us
AbstractThe purpose of this book is to provide approaches and ideas that will help readers to develop their own views of the opportunities and challenges that a world in transition brings. This final chapter will not therefore recommend one view or future scenario. Constructing a forward-looking perspective is, like the whole process of strategy making, a very personal matter, something that should be shared with and crafted at least by the key decision makers in any organisation. Building views of the future creates many strategic benefits. Reading other people’s scenarios or views of the future can be helpful, but deeply held assumptions are challenged, minds are changed and innovation appears as we develop these forward-looking pictures for ourselves.
